Rain Lei
  • DESIGN
  • PHOTOGRAPHY
  • ABOUT

Hi, I am Rain.

I design with empathy for harnessing technology to reduce inequality and empower positive social change.

as Experience Manager to innovate against business goals and resources
as Product Designer to harness humanity, technology into magic experience
as Design Researcher to decode complexity

Professional Experience

Senior Interaction Designer at Zaiye Design
12.2021 - Present

  • Lead digital cockpit projects from research to deliver OS interaction frame, for large SUV and mini-vehicle. Clients includes GM, SAIC, BYD
  • Initiate and manage design principles, design systems, experience evaluation metrics and cross-functional collaboration processes, practicing it to rapidly optimize various HMI projects

Experience Manager at NIO
07.2020 - 11.2021

  • Created delightful HMI for ET7, ET5, ES7, ES8 and responsible for end to end experience. Delivered PRD and mocks to communicate user flows with executive teams
  • Explored, designed and tested next generation products from conception to early implementation, through storyboard, organising workshop, interactive hardware/software prototyping
  • Coordinated with internal design, engineering, marketing, regulation and PR teams and external company partners to develop new products

UX/UI Designer at Helen Hamlyn Centre for Design
03.2019 - 07.2019

  • Designed a wall screen dashboard and an IoT system for internal clients in Singapore Airline Digital Reimagination Project, incorporating user research.

Service and UX Design Intern at Philips (China)
07.2018 - 10.2018

  • Redesigned user experience journey for touch-screen implementation of medical hand rehabilitation software and designed interactive rehab game
  • Explored the future of immersive experience in rehabilitation
  • Worked in interdisciplinary team to conduct user research and extend user pool for CPAP machines (China Sleep Solution 2018)
  • Developed follow-up service for discharged cardiac patients, including UX design of a home care app with AI communication functionality (BAMA2.0)

Strategy Design Intern at Zhejiang Made in Nature
03.2016 - 03.2017

  • Key member of Iron Revival, a strategy project to revive traditional Chinese ironsmith practices by raising awareness of the craft and assisting them in gaining a national clientele.
  • Conducted field research to gain an understanding of the craft in the modern context
  • Developed and implemented training program for craftsmen to learn design thinking practices
  • Raised awareness by organising an exhibition and creating a series of video documentaries

Education

Royal College of Art
2017 - 2019
Master of Fine Art - Design Product

College of Computer Science and Technology, Zhejiang University
2013 - 2017
Bachelor of Fine Art - Product Design (Top 1% for Four-year grade)

University of Toronto
August 2015
Academia Success, Personal Health and International Leadership Development Summer Program

Individual Projects

Sponsored by Mylove Co., Ltd.
11.2018-01.2020
Designed a platform and product to intervene in the current post-assault experience to protect and empower survivors by facilitating full recovery in China and beyond.

Sponsored by Charing Cross Hospital
01.2019-06.2019
Designed a workforce management platform with wearable devices for the support team that improve their efficiency and empower them.

Skills

Industry Knowledge
Empathy, User research
Interaction design, Visual design, Prototyping, Design system and Principle
Ability to breakdown problems, Storytelling skills, Understanding of agile and lean, Strategic mindset

Tools & Technologies
Figma, Sketch, Principle, Invision
Rhino, Keyshot, CATIA, AutoCAD
HTML, CSS, JavaScript, Python
Final Cut, Adobe Suite

Software
Rhino, Keyshot, CATIA, AutoCAD,
Apple Final Cut, Adobe Suite,
Sketch, Axure, Processing, Apple iWork

Languages
Mandarin (Native), English(Professional)

Extracurricular Activities

TEDxZJU - Chief Curator
2013 - 2016
Organised 7 TEDx Talks catering to the entire Zhejiang University student body.
Managed a team of 45 student volunteers and coordinated with TED speakers throughout.

Kenyan Women’s Education Project — Volunteer
2015 - 2016
Provided counseling, guidance, and childcare for women and their families living in slums
Empower the women through income-generating projects, education and skill-training.

Marie Stopes International China – Volunteer
2013 - 2016
Created visual designs to promote awareness regarding sexual health issues